Utopia.

Utopia. Does it exist?

For my ad, I decided to make a brochure for a place simply named “Utopia”. My intention for this ad was to show the subtle signs of a controlling society by using lines such as “so long as you follow the rules” and “you won’t have to worry about making bad decisions”. I also used a cartoon drawing of your stereotypical family: a mom and dad, one son and one daughter, and a single dog, with the backdrop of green hills and a nice home. Everyone can relate to wanting to have a nice family, pet, and home, so I thought it’d be appropriate if I drew that. Of course, there is no such thing as perfection.